26 days old

VP Branded Entertainment - Food Network

Discovery Communications
New York, NY 10001
  • Job Code
    113854063
Discovery Communications


VP Branded Entertainment - Food Network

US-NY-New York City

Job ID: 24451
Type: Company Employee Full-Time
# of Openings: 1
Category: Marketing & Communications
US-NY-New York City

Overview

Discovery Inc is looking for a VP of Branded Entertainment to support Food Network in New York City.



Responsibilities

1. Serve as the primary point of contact for Food Network, Ad Sales and Ad Sales Marketing to ensure clarity in communication and high-level brand oversight for all branded entertainment projects.
2. Inspire Branded Entertainment team to generate strategic sales opportunities (ideate, create, execute) in response to RFPs and in preparation for key selling cycles, including:
• Customized multiplatform advertising solutions
• Theatrical promotions
• Talent partnerships
• Sponsorship Packages (Tentpole, stunts, short form)
3. Partner with Ad Sales Marketing/Ad Sales teams for Food Network and keep them up to date on network news and initiatives, i.e. weekly meetings, quarterly reviews, etc.
4. Develop guidelines for BE that drive on air executions, as well as any off-channel extensions i.e. reciprocal marketing.
5. Work alongside the Programming Integration team (PI) to ensure complete synchronization in strategy, communication and approach to sales solutions.
6. Collaborate with counterparts across the Discovery portfolio on Cross-Network projects.
7. Lead efforts within the Brand team to support key sales events:
• Upfront (Speech, Tapes, Speaker Support, Presentation Support, Reception, Talent)
• Sales Conference (Network sessions speaker support and tapes, Breakout session speaker support and tapes)
8. Supervise BE operations including - Budget management, Project Management, Production Schedule management (shoot/editorial), Commercial Operation management.
9. Continually develop new frontiers, new opportunities to create richer packages for current clients and to attract new business.
10. Lead and mentor a team in NY and manage the day to day operations of the department.



Qualifications

* A Bachelor’s degree or higher in Communications/Advertising/Video/Film Production or related field is preferred.
* A minimum of 10 years’ experience in Integrated Marketing or related field.
* Exemplary writing, producing, and leadership skills.
* Must be well organized, capable of handling several projects simultaneously, have the ability to work independently, and possess excellent intrapersonal skills.
* Must display a commitment to excellence and to on-going education in Branded Entertainment and to the mastery of his/her craft.
* Must have the legal right to work in the United States.

New York City, New York, NYC, NY

Discovery Communications, Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information.

EEO is the Law

Pay Transparency Policy Statement

If you are an individual with a disability and need an accommodation during the application process, please send an email request to HR@discovery.com.

PI113854063

<b>Discovery Communications</b><br/><br/><br/><b>VP Branded Entertainment - Food Network</b><br/><br/>US-NY-New York City<br/><br/><b>Job ID:</b> 24451<br/><b>Type:</b> Company Employee Full-Time<br/><b># of Openings:</b> 1<br/><b>Category:</b> Marketing & Communications<br/>US-NY-New York City<br/><br/><b>Overview</b><br/><br/><p style="margin: 0px;">Discovery Inc is looking for a VP of Branded Entertainment to support Food Network in New York City.</p><br/><br/><b>Responsibilities</b><br/><br/><p style="margin: 0px;">1. Serve as the primary point of contact for Food Network, Ad Sales and Ad Sales Marketing to ensure clarity in communication and high-level brand oversight for all branded entertainment projects.<br />2. Inspire Branded Entertainment team to generate strategic sales opportunities (ideate, create, execute) in response to RFPs and in preparation for key selling cycles, including:<br /> Customized multiplatform advertising solutions<br /> Theatrical promotions<br /> Talent partnerships<br /> Sponsorship Packages (Tentpole, stunts, short form)<br />3. Partner with Ad Sales Marketing/Ad Sales teams for Food Network and keep them up to date on network news and initiatives, i.e. weekly meetings, quarterly reviews, etc. <br />4. Develop guidelines for BE that drive on air executions, as well as any off-channel extensions i.e. reciprocal marketing.<br />5. Work alongside the Programming Integration team (PI) to ensure complete synchronization in strategy, communication and approach to sales solutions.<br />6. Collaborate with counterparts across the Discovery portfolio on Cross-Network projects.<br />7. Lead efforts within the Brand team to support key sales events:<br /> Upfront (Speech, Tapes, Speaker Support, Presentation Support, Reception, Talent)<br /> Sales Conference (Network sessions speaker support and tapes, Breakout session speaker support and tapes)<br />8. Supervise BE operations including - Budget management, Project Management, Production Schedule management (shoot/editorial), Commercial Operation management.<br />9. Continually develop new frontiers, new opportunities to create richer packages for current clients and to attract new business.<br />10. Lead and mentor a team in NY and manage the day to day operations of the department. </p><br/><br/><b>Qualifications</b><br/><br/><p style="margin: 0px;">* A Bachelors degree or higher in Communications/Advertising/Video/Film Production or related field is preferred.<br />* A minimum of 10 years experience in Integrated Marketing or related field.<br />* Exemplary writing, producing, and leadership skills.<br />* Must be well organized, capable of handling several projects simultaneously, have the ability to work independently, and possess excellent intrapersonal skills.<br />* Must display a commitment to excellence and to on-going education in Branded Entertainment and to the mastery of his/her craft.<br />* Must have the legal right to work in the United States.</p><p style="margin: 0px;"><span style="color: #ffffff;">New York City, New York, NYC, NY</span></p>Discovery Communications, Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information. <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=581131&hashed=1619517695">EEO is the Law</a> <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=588767&hashed=2014725565">Pay Transparency Policy Statement</a><br><br> If you are an individual with a disability and need an accommodation during the application process, please send an email request to HR@discovery.com. <img src="https://analytics.click2apply.net/v/ADm7nyHOPg6pHEmjhMDRm"> <p>PI113854063</p>

Categories

Posted: 2019-09-20 Expires: 2019-10-21

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VP Branded Entertainment - Food Network

Discovery Communications
New York, NY 10001

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